Today, more and more users browse the Internet using their mobile phone. In fact, according to one survey, the number of browsers using their mobile phones/tablets to access the web will exceed desktop users by end 2014.

Due to the not responsive site google drop site rank also.

If your site mobile friendly then it increased the rank in google also

As the name implies, responsive websites ‘respond’ to the device accessing it. This feature makes the responsive website look good on all devices that access it.

If your site is responsive then you don’t need to manage multiple sites for multiple devices. One single site can visible on multiple devices.So you don’t need to manage multiple contents also.

The Responsive Web Design Benefits

• Great flexibility
• Google recommended (SEO)
• Effortless to manage
• Saves time using Analytics & Reporting
• Save cost on Mobile Development
• The improved offline browsing experience
• Prevents from duplicate content penalties